Adidas, one of the biggest brands in the game, have had some hits and misses when it comes to basketball.

The Nike Air Force 1 is easily the most successful shoe of all time. We look at how Nike created the perfect shoe.

Back in the day, when people heard the words “Nike lawsuit”, they used to think ‘sweatshop’ and ‘worker exploitation’, but after Nike...

Basketball in the 90s was peaking; the popularity of the NBA was growing worldwide at a rapid rate under the watchful eye of Commissioner...

“AIR”; a film about Nike, and Michael Jordan. I see we have your attention. It’s about one man’s gamble as he puts his reputation, and...

In 1989, Michael Jordan was in his 5th year with the Chicago Bulls, and would have one of his best seasons, averaging 32.5 points, 8...

Tiffany & Co, designers of world class jewellery for over 180 years, have collaborated on watches, handbags, sunglasses and more - but...

It’s back. The Air Max 180 Ultramarine. Well, not yet, but it should be gracing our shelves again (if we’re lucky) in 2024. A running...

The Nike Air Max 1, as a silhouette, is a top-tier sneaker. Few running shoes are as recognisable, and it’s about to return with a bang,...

Nike, Jordan Brand and New Balance reigned supreme in 2022, and here’s who made the cut, and why… Jordan 1 Retro High OG Lost and Found...

As we approach the 35th anniversary of the Air Jordan 3, we’re already seeing glimpses of what Jordan Brand may have in store. So far,...

For a lot of us, Phil Knight has felt like the grandfather of sneakers, and as such, you would think he began his incredible journey with...

Brand-wise, there is almost nothing more important than a logo. It not only signifies a brand; it represents their philosophy. It's there...

Nike and adidas have been in fierce competition for nearly 60 years. Since 1964, when the Swoosh first entered the sneaker scene, there...

Image via The Guardian, One Man and His Shoes One Man and His Shoes tells the story of America’s fascination with fame, consumerism, and...