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Sep 6, 2024
Adidas Basketball - The Comeback No One Saw Coming
Adidas, one of the biggest brands in the game, have had some hits and misses when it comes to basketball.


Dec 16, 2022
Air Jordan 3: culture, colorways and collaborations
As we approach the 35th anniversary of the Air Jordan 3, we’re already seeing glimpses of what Jordan Brand may have in store. So far,...


Sep 23, 2022
adidas Gazelle: From the Terrace to the Red Carpet
It was while working at a Melbourne sneaker store in the early 2000s that I would finally have my first in-hand moment with the adidas...


Sep 15, 2022
adidas Campus: From Hip Hop to Football Culture
adidas has produced some timeless sneaker models throughout the years with the Samba, the Stan Smith and the Superstar. They hit the mark...


Aug 11, 2021
A Brief History of the Most Iconic Sneaker Brand Logos
Brand-wise, there is almost nothing more important than a logo. It not only signifies a brand; it represents their philosophy. It's there...


Jun 20, 2021
adidas vs. Nike: 3 Moments in History That Changed the Sneaker Game
Nike and adidas have been in fierce competition for nearly 60 years. Since 1964, when the Swoosh first entered the sneaker scene, there...
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